Exponential Market Growth: The big data technology market is projected to soar from $21.19 billion in 2017 to $77.58 billion by 2023, at a CAGR of 24.15%.
Trends Shaping Big Data: Faster databases, SQL-on-Hadoop tools, and big data integration in various devices drive the need for data and source-agnostic technologies.
Critical Role of Data Quality: Data integrity is vital for informed decision-making across marketing, sales, customer support, service, and fraud detection.
Impact of Emerging Technologies: McKinsey predicts deeper integration of AI, IoT, and deep learning technologies by 2020, transforming the focus of predictive analytics towards human interactions.